Whatsapp marketing has increased immensely. Its popularity is the result of cost-efficiently and easy management. Read on to know the importance.
Whatsapp Message plays a vital role in our daily life. In this era of technology, everything has gained speed. Businesses too have found their place in this simple device of communication. Communication is the primary medium of business that has successfully utilized WhatsApp. That is why Whatsapp Marketing in Kolkata has increased rapidly.
Life itself is running within the spinning wheel. It is continuously weaving threads for someone or the other. Marketing, therefore, has become online. People no more go to physical markets to buy things. Instead, they order it online. One of the major reasons is that work is more and time is less. It is, therefore, the time of being short and crisp in explaining ideas. One does not have enough time to read long messages and letters. So WhatsApp is the best option to disseminate ideas and information. It is hard to ignore when a message comes in WhatsApp.
Why People use WhatsApp for Marketing?
- More than 90 % of the world population owns a smartphone. Smartphones are in every user’s hand. It is easy to get a message on smartphones than any other device or media.
- It is cost-efficient- Calls often involve a lot of money. A short WhatsApp message requires only a net connection. save the cost. No requirement for investing in pamphlets and advertisements.
- Communication has become easy through WhatsApp.
- It is easier to provide business ideas- other media such as tv or a print takes time to reach the user. message reaches fast. Ideas are disseminated to a larger audience.
- It’s a direct and an immediate channel- It directly reaches the user. There is no involvement of a middleman or a third party.
- One can simply use shortcodes to simplify response and build the database
- One can learn a lot about customer response- getting replies is the best way to know customer demands.
- Customer engagement is efficiently done- the customer is engaged directly. Because it is free it doesn’t make the customer much of his or her fortune to send a reply.
- Whatsapp is more reliable because it uses personal mobile numbers.
- Whatsapp marketing has little competition. Because hardly people know the strategy of marketing through WhatsApp and anything about it.
- It provides a more personalized experience. A one on one customer and service provider relation.
Web2SMS has successfully done its job and took many businesses to a different level. It’s one of the most helpful WhatsApp Marketing service providers in Kolkata.