How Are SMS Marketing Services Helping Businesses?

bulk promotional sms in kolkata

SMS marketing services in Kolkata is a trusted medium of engagement that consumers prefer due to its speed and convenience. Know how effective it can be.

On the surface, sms marketing seems like a simple strategy, but one has to know it in depth to make full use of it. With promotional sms in Kolkata, you can streamline your work by notifying customers, staff, colleagues, and stakeholders about any meetings, referrals, etc. Through text messaging, marketers have been able to target their prospective customers to pitch new products and services.

It is a proven fact that text messages have the highest engagement rate. Messages have an open rate of 82%, and  90% of them are read in only 3 minutes. On top of reliability, the effectiveness of sms service is supreme. 

How SMS Marketing Services Helps Your Business:

  • High Engagement: 

When you are sending smses to your target audiences or prospective clients, you can add your website link for more traffic and better engagement. According to Bulk promotional sms in Kolkata, the link will increase the curiosity of your audience to access it. So, keep in mind to provide a link that will benefit your clients- a promotional deal, the most liked vertical, or the promo of the month on the landing page. You should use a URL shortener to shorten the link of your site since the more the length of more characters it will consume. 

  • Response Time:

A normal person checks his phone 63 times a day. Without the use of smartphones, men and women will not survive a minute as the grasp of technology around us is too strong. When a person receives a text message, studies say that he will open it within 3-4 minutes. Yes, 3 mins are the average open rate. And as the delivery of information is fast, the time taken to respond is faster. 

  • Targeted Audience: 

If you want to excel and thrive in your business, affordable bulk SMS services, have the ability to reach more customers. It also has the power to increase your client base. Thus text messaging reaches a wide demographic to target your specified audience. 

Have a thorough knowledge of your target audience. There will be various needs and if you want to cater to them, you need to diversify your strategy. Also, understand your goals, review your marketing plans, and improvise your campaigns such that it takes your clients’ business goals into account. 

Thus SMS Marketing Is Good For:

  • Increasing brand awareness
  • Boosting engagement from customers
  • Generating more sales

Are you trying to find out how sms campaigns can grow your business? Web2SMS is the leading bulk sms marketing service provider in Kolkata. Their reasonable price and quality services have made them hugely successful in their field.