Seek help from the most innovative, easy and comprehensive bulk sms reseller in Kolkata-Web2sms to improve your services in future.
SMS marketing has become a lucrative marketing technique that boosts customer engagement and helps businesses reach a wider audience at an affordable rate. It still continues to be the most immediate channel for communication. With a read rate of 97% within 15 minutes of delivery, you are sure that the receiver will read your message instantly. Therefore most businesses and brands rely on bulk sms service in Kolkata to gain business momentum.
Strategies Of Bulk SMS Marketing For Generating More Sales
- Build A Robust Database Of Customers: Retail bulk sms marketing in Kolkata helps attract and engage new customers. So use this opportunity to boost your website traffic. All you need to do is use keywords, short-codes, incentives, and special deals to encourage customers. A shortcode is nothing but a 5 or 6 digit number to create an interaction between your organisation and your audience.
- Alerts And Notification: The best way to reach your customers is through sms alerts and notifications. You can send sms alerts for :
- Breaking news
- Emergency situation alerts
- Event alerts
- The arrival of new stocks or products
Make sure your sms should have 3 parts- one that sends the notification and also, an alert, one part value, and one part action. To stick to the 160 character limit, use a URL shortener for your website or landing page.
- Retargeting Old Customers: There might be potential customers who ordered from your website previously but have been inactive for quite some time. Or there can be products in their cart that they do not remember. The bulk sms reseller services in Kolkata suggest you reach these customers with retargeting smses that act as a reminder or send a sales pitch. Provide a link directing them to restock supplies- send a reminder to them to purchase refills. These are the valuable customers that you surely do not want to lose.
- Using Relevant CTAs: Keep your interaction with your customers alive and alos, active. Important Call-to-Action buttons like “ Click here”, “ Text to vote”, and “Buy now” help in increasing your engagement with customers. Though these are much more common in email marketing, blogs, and websites. But adding clickable items in your smses will guarantee a much higher response rate.
Conclusion
SMSes are reliable, instant, easy to integrate, inexpensive, & have a high conversion rate that can work in your business’s favour. A variety of skilled professionals who know their crafts really well can boost your marketing strategy. You will need an SMS marketing expert, digital creative designers, budget analysts, promotion specialists, etc. All these key personnel need to communicate well, plan, strategize and also, bring forth effective campaigns to lead the business.
Web2sms provides the best bulk sms service in Kolkata. You can choose a contact from your database, write a customized text, and schedule to deliver the text at a particular time and also, date.