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Laying A Brief Comparison Between SMS And WhatsApp Marketing

SMS And WhatsApp Marketing

SMS marketing and WhatsApp marketing services in Kolkata are two famous text-based communication strategies. Read this blog to know more about their comparison. 

When it comes to marketing your products and services, the Bulk WhatsApp marketing company in Kolkata is your ultimate aid. However, both Whatsapp and SMS marketing is great for boosting sales and growing your business. If you are confused about which one to choose, here is a brief guide. 

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Know The Impact Of This New Whatsapp Feature On Business Account

Whatsapp Feature

Did you know that Whatsapp is introducing a new feature? It is anticipated to benefit bulk WhatsApp marketing in Kolkata. Know more about it in this blog. 

Recently, there has been the integration of a new feature on WhatsApp that will inform you about your ‘orders’. The Meta-owned WhatsApp marketing services in Kolkata are working on a new feature for business owners. Moreover, it will make it easier for businesses to view as well as manage their orders. 

So, What Does This New Whatsapp Feature Do? 

  1. According to Whatsapp’s Features tracker, WhatsApp has been focussing on a new section. One can find it right within the Whatsapp business configuration and it will allow consumers to watch their list of orders. Furthermore, he adds that there is nothing to worry about as this feature is available on both android and iOS. 
  2. Secondly, all orders that the business owner has created for consumers will be available in this section. You can easily create a new order by simply tapping on the chat share action menu. Besides, in this menu, there is a new option of “Orders” which allows you to insert a title for the existing order. You can also add the price and quantity, but this feature is yet to be developed. 
  3. Hereafter, Whatsapp may introduce a similar feature for Android users as well. Also, it is working to alert android users about the annual Terms of Service in the country. You will be able to view a green dot in Whatsapp Settings when this update will be available. Meanwhile, it will notify users that they can find something new in the Help section. 
  4. Once you open the Whatsapp Setting, go to Help. Here, the user identifies a new action as the “Yearly reminder of our Terms of Service”. Further, it will redirect to a particular page of the website leading to their Terms of Service. This does not indicate that Whatsapp is planning to remodel its Terms of Service. They simply want to remind their users that it is still end-to-end encrypted. 

Does It Benefit Business Users?

Of course! Any new feature on Whatsapp aims at making the lives of its users easier. Whatsapp for business has been updating its features continuously to simplify the process of reaching down to people. This recent update will simply help brand owners to get an overall insight into their existing orders and filter the new ones. 


Do you want to know more about WhatsApp marketing in Kolkata? Then, contact Web2SMS today. They are a horde of pioneers who are always here to guide you with the right information. Additionally, they also offer great bulk Whatsapp marketing in India services, so head over to them.

Clever Ways To Optimize SMS Marketing For The Hospitality Sector

bulk sms service

Bulk promotional SMS in Kolkata is benefitting tons of industries around the world. Here’s how you can optimize bulk SMS for the food and hospitality sector. 

Brands are not only using SMS marketing for attracting new customers, but also for brand promotions. Despite the rise of innumerable communication channels like Facebook, SMS Marketing is still the primary communication channel. Studies suggest that bulk messages have a 98 percent open rate. 

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Way To Safeguard Your Customers: SMS OTP Verification Services

For providing customers with overall protection, two-factor authentication has become the norm. Read this blog about the OTP SMS verification service in Kolkata and know more. 

OTP SMS service is an authentication code that lasts temporarily and is usually sent via SMS. Any user with a registered mobile number can easily receive it when he logs in to any app. Moreover, OTP also allows you to make online transactions without worrying about privacy. 

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Common Errors To Prevent While Using Bulk SMS For Business

bulk sms service

Bulk SMS marketing in Kolkata is the transfer of tons of messages to the customer’s mobile phones. However, there are some mistakes that one should avoid. 

In the present day, brands usually face a lot of challenges for surviving such as new technology and globalization. With the help of an established bulk SMS reseller in Kolkata, brands can easily promote their offerings. However, if you don’t want to lose your subscribers, there are some things you should know. 

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